Founding Fathers
4 SCORE & A COUPLE OF YEARS AGO
they BUILT A PRETTY COOL BAR
OVERVIEW
Through the years we’ve built a strong partnership with Red Bull’s sales and marketing teams in the Northeast region and Philadelphia market. Our services have included event promotion for their unique Red Bull Thre3style DJ competition, experiential marketing and digital advertising. This relationship has led to countless thousands of consumers attending events and connecting with the Red Bull Brand.
SERVICES PROVIDED

OVERVIEW
Bergholz Tree Experts is family owned and operated tree company operating out of Gloucester County, New Jersey that has a great reputation in the local area for quality work. While most of their work comes from tree service clients they also do a lot of land clearing, commercial work and of course they sell firewood.
We were contacted by the owner Gunar as a referral from another happy client. This is a situation were he wasn’t 100% sure what he wanted us to do but knew that he generally needed some professional help with marketing as a whole. He was working with another local marketing company at the time, but their services were limited to digital.
Our team immediately stepped up and stepped in by making an immediate impact. There was some amazing gems that we were able to uncover immediately one of which is that Bergholz was doing a lot of free work for the community. This just comes as second nature to Gunar but we saw an opportunity to get this story out to a larger audience, the people needed to know! We used social media as our primary vessel to roll out a recap video from their most recent community project. Thousands of views and hundreds of local likes later the phone is ringing and the leads are coming in.
Bergholz Tree Experts trusts us to be their in-house marketing department, managing all levels of graphic design and creative, website, search engine optimization, email marketing, video, photos, social media, public relations and so much more. We very much enjoy the work we do with Gunar, Alex and the rest of the Bergholz team.
SERVICES PROVIDED
VIDEO
With a such a tangible business like tree service it’s important to show consumers in the service area the projects that your team is completing. Our videos for Bergholz Tree Experts show community projects, safety and professionalism. We use these videos on social media to continually keep Bergholz top of mind when consumers are thinking about hiring a tree company.
OVERVIEW
More than a hotel management company, Madison Resorts is built by operators and marketers with decades of experience working and owning properties in the hospitality industry. Their team is made up of individuals with their own entrepreneurial drive and creative mindset. Upon entering a Madison Resorts property guests can expect a consistently elevated level of hospitality, decor and ambiance paired with a fun and interactive atmosphere. They aim to create memorable experiences and relationships that will last a lifetime.
As a start up Madison Resorts looked to Small Talk to step into a leadership role. This is a situation where the client wanted to build out their own marketing team under the oversight of a seasoned hospitality marketing professional. Our team stepped in as they acquired the Montreal Beach Resort and Harry’s Ocean Bar and Grille, both on the same property in Cape May, NJ. We setup an organized marketing structure with project management software and cloud based file sharing. Our graphics team created new logos and branding guides, new ads for both properties and the brand and all other creative aspects of the business. We’ve also given both properties a major upgrade to their online presence through social media strategy, email marketing, SEO and a robust online advertising campaign. This has resulted in an immediate increase in baseline revenue and a solid foundation that can be built upon for years to come.
SERVICES PROVIDED
madisonresorts.com | madisonresortwildwoodcrest.com | montrealbeachresort.com
harryscapemay.com | shopmadisonresorts.com

VIDEO
Working with a production team, we were able to bring the Madison Resorts properties to life with a full library of videos showing all aspects of the Madison brand and the towns that their properties are located in.