One of the cornerstones of any effective online marketing strategy is content experience, and there is a good reason for this. Your website is your customer service representative and the face of your company in an online landscape, and its usability has a direct impact on customer satisfaction and conversion.
Category Archives: Food for thought
What Elon Musk’s Twitter takeover means for advertisers
Elon Musk jokes about a lot of things, but the Tesla and SpaceX founder certainly seems serious about shaking up Twitter. Following weeks of dramatic developments that included the rare adoption of a “poison pill” defense by shareholders, and of course, plenty of tweeting, the executive on Monday reached an agreement to buy the social media app for roughly $44 billion.
10 Things Restaurant Owners Can do RIGHT NOW to Survive Coronavirus Storm
It has officially hit the fan and restaurant owners are rightfully panicking. The general public has an unfair perception of restaurant owners: they think you’re printing cash. The reality is, with the increase in credit card usage, the increase in 3rd party online ordering and delivery platforms, restaurant owners are dealing with rapidly shrinking margins. Now factor in …
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8 Philadelphia Social Sites to Follow for Upcoming Events, News and Inside Info
Philly is a city you can spend your entire life in and never run out of things to do, but finding those things to do can present its own challenge. To make the challenge a little easier, we’ve compiled a list of the top social media movers in Philly. These accounts and websites were chosen …
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New Jersey Shore 2017 Market Statistics
Make more than a few sand dollars this summer at the Jersey Shore There’s an immense amount of traffic online that’s been relatively untapped by Jersey Shore business owners. We’re finding that most shore businesses are still using traditional forms of advertising. There are millions of people googling thousands of keywords and nobody is getting in …
The Next Big Thing in Food
The Next Hot Trends in Food You may not have heard of moringa or regenerative grazing yet. But there’s a good chance you will before long. Trend-spotting in food: What experts say may become the next açaí berry or coconut water. Not too far in the future, when you reach for a healthy drink, it …
Bite Sized Cooking Videos | A Youtube trend
It seems that there’s a new trend on Youtube that’s been spiking channel views. While consumer attention spans continue to diminish it seems that :30 second cooking videos have quickly replaced our Martha Stewart and Rachel Rays of the world. Here’s a few samples of short cooking videos with astounding view counts.
Collect more Emails
One of the first questions I get asked when working with a new client is, “How can you get me more emails?” It seems that business owners understand the impact that email marketing can have on their bottom line but can’t figure out how to consistently collect emails to add to their database. In the …
Food Photos
While I’m certainly not a professional photographer when I scroll through some of the food pics I’ve taken over the last year I can’t help but get hungry. I figured it would be nice if I passed a few of these mouth watering gems along to you. Most pics were shot with my Canon T3i …
Why You Need To Pay Attention to Snapchat
This is a great post about the future of Snapchat originally posted by social media guru Gary Vaynerchuk. Original Article Here Two big things happened recently on Snapchat. One, the release of Madonna’s new video.Two, the addition of the Discovery feature, which puts major iconic media companies front and center with unique content for the platform. Both …
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