New Restaurant: Your Korean Fried Chicken Dreams come True in Center City

 

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Grand Opening this Wednesday from 5 to 8 pm

Philadelphia, PA – May 22, 2016. Center City is now home to a new Korean inspired American restaurant. From menu items including a burger infused with Korean Flavors to Cheesesteak Eggrolls, the uniqueness echoes from wall to wall, dish to dish, and its creativity literally melts in your mouth. The Grand opening is set for May 25th, 2016 from 5 to 8 PM. bop looks forward to providing its customers with matchless dishes you cannot get anywhere near its Center City location. Where Korean meets Modern American, bop is irreplaceable.
“I’ve always wanted to cook the food I grew up with”, says head Chef Hee “Chino” Chang, whom was inspired to make this dream a reality by serving his mother’s cooking. Teaming up with Eagles Tight End Brent Celek, and Scott Keenan of Keenan’s North Wildwood, the trio hopes to infuse taste buds all over the Philadelphia area.
bop (or bap), which means rice in Korean, will be showcasing its Korean food with an American twist, specializing in Korean Fried Chicken and Bibimbap. Bibimbap, or rice bowls, will be featured in three different flavors. Bulgogi style which is sliced ribeye, with Korean BBQ marinade, zucchini, carrots, spinach, bean sprout, and fried egg rice bowl, Grilled Chicken, or Mushroom which will include oyster, shiitake, enoke & other fresh veggies and topped with a sizzling fried egg.
bop will also be serving infused cocktails, local craft beers and an extensive wine list that pairs wonderfully with their zesty korean flavors.

bop
bopphilly.com
220 S Broad Street, Philadelphia
(267) 455-0378 or email at info@bopphilly.com.

For more information please contact
Rob Wright at Small Talk Media, Rob@smalltalkmedia.com or 267.702.0059

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Erin Express 2016 | Philly’s Biggest Bar Crawl is Back

Accept No Imitations!

I’m happy to announce that Small Talk Media has been asked again to lend a hand in marketing the Official Erin Express. This year we’re happy to announce that there will be specials at all of the participating bars for everybody’s favorite Erin Express beverages; Jameson, Miller Lite and Red Bull!
If you’re not familiar, Erin Express is a St. Paddys day bar crawl that’s been going strong for 30 years. The owners of Cavanaugh’s and Smokey Joes decided that it would be a good idea to order up 10 buses and have them rotate between 15 bars on 2 consecutive weekends surrounding St. Paddys day weekend. The idea caught on and the Erin Express has been a raging success ever since.
This year’s buses will run on March 6th for the official warm up crawl and then again on March 12th.
The buses will run continuously from 12pm – 5:30pm.
The buses are FREE, but I would bring a mountain of cash so you can afford Jamo shots, Miller Lite bottles and RBVs! And don’t forget to buy a round for the ladies, everybody gets loose on the Erin Express.
The buses will stop at each bar on the list every 15 minutes. All you need to do to participate is go to a participating bar, have a drink and jump on the bus when it pulls up outside.
Here’s the full list of participating bars:
Cavanaugh’s Headhouse Square
421 South 2nd Street
Philadelphia, PA 19147
cavsheadhouse.com
(215) 928-9307
Westy’s Tavern & Restaurant
1440 Callowhill Street
Philadelphia, PA 19130
westtavern.com
(215) 563-6134
Slainte Pub & Grill
3000 Market Street
Philadelphia, PA 19104
slaintephilly.com
(215) 222-7400
Blarney Stone
3929 Sansom Street
Philadelphia, PA 19104
(215) 222-5340
Cavanaugh’s Rittenhouse
1823 Sansom Street
Philadelphia, PA 19103
cavsrittenhouse.com
(215) 665-9500
Smokey Joe’s
210 South 40th Street
Philadelphia, PA 19104
smokeyjoes.com
(215) 222-0770
Green Room
1940 Green Street
Philadelphia, PA 19130
(215) 241-6776
Mace’s Crossing
1714 Cherry Street
Philadelphia, PA 19103
(215) 564-5203
Liberty Bar
2204 Market St
Philadelphia, PA 19103
Liberty Bar Facebook
(215) 964-9455
Callahan’s
2615 South St
Philadelphia, PA 19146
Cavanaugh’s Restaurant & Sports Bar
119 South 39th Street
Philadelphia, PA 19104
cavanaughsrestaurant.com
(215) 386-4889
* This location also has an outdoor festival style party space
Kellianns Bar & Grill
1549 Spring Garden Street
Philadelphia, PA 19130
(215) 563-6990
Bonner’s Irish Pub
120 South 23rd Street
Philadelphia, PA 19103
(215) 567-5748
New Deck Tavern
3408 Sansom Street
Philadelphia, PA 19104
newdecktavern.com
(215) 386-4600
Copabanana
4000 Spruce Street
Philadelphia, PA 19104
copabanana.com
(215) 382-1330
Good luck out there and don’t forget to tag #oneupevents in your Instagram pics and Tweets. We love to see what kind of trouble you’re getting into..

New Visit Philly Commercial of Epic Proportions

The GPTMC has put together an A+ ad campaign of epic proportions as they pitted a 70 foot Ben Frank against a Cheesesteak in their new commercial with the title… Philazillas. One can only hope that they’ll follow this up with an entire series of Philazillas; Rocky vs Allen Iverson, Duck Boat vs Philly Big Bus or Stephen Starr vs Jose Garces! Click the below to watch the full commercial.

Real-Time Advertising on Facebook & Google


Your definition of real-time marketing is about to change. While real-time marketing will still revolve around social, new elements are hitting the scene. While real-time marketing on social media is efficient, it may not reach the top retailers you need to properly expose your brand. RangeMe allows direct contact with top retailers, with the opportunity to promote to places such as Target for target partners online. Despite this, real-time marketing is still a vital part of an advertisement.
Both Google and Facebook recently announced new real-time marketing additions. Google, of course, has been the key platform for internet marketing for a while now, with all brands and businesses looking to perfect their SEO so that they can perform best on Google. This is often done by professional SEO teams such as bigfootdigital.co.uk that help their clients become higher ranked on search engines. However, it seems that both Google and Facebook are developing their presence in the online marketing world. Unsurprisingly, both arrived just in time for the historic Super Bowl 50 on Feb. 7. Now both platforms can roll out their new features to eagerly awaiting brands and fans by seizing the Super Bowl’s momentum.
The 2015 Super Bowl was the most tweeted ever with more than 28.4 million tweets. Facebook also saw record-high numbers with more than 265 million posts and conversations about the Super Bowl.
The significant bump in both traffic and engagement drastically affected the ads running on Facebook. Click-through rates for Facebook ads were up 9 percent, while conversion rates increased by 415 percent compared to the Sunday prior, according to Marin Software data.
Super Bowl organizers announced this year’s NFL title game will be the most technologically advanced game ever played. With this in mind, the opportunity to generate mobile ad revenue is undeniable. I’m guessing it will be the most social game ever too.
Here’s what you need to know about the new real-time marketing additions. Follow along with the features as you tune into Super Bowl 50.

Google introduces real-time advertising

  • What: Real-Time Ads let brands publish advertisements live.
  • Why: Google wants “to help brands be a part of live events conversations in a way that’s timely and relevant.” Ideally, your message should “tie directly to the big moment consumers just experienced.”
  • Where: Your brand can instantly run real-times ads on YouTube as well as the apps and 2 million sites in Google’s Display Network.
  • When: Right now, this new addition is still in beta. Its first major test will be during Super Bowl 50. Later in 2016, the feature will roll out more broadly.
  • How: If you’re thinking, “How could I create and publish a relevant ad during a live event?” Google wants you to know that while the ad will run it real-time, “right now, the content is typically preplanned.” Phew! However, for some businesses, Google ads are not used because of rule changes, bail bond ads are one of these chosen. You can see why Google banned bail ads and what to do if you need to advertise in alternative ways. by looking at sites such as bailwebmasters.com.
  • Advantage for your brand: Real-Time Ads allow you to connect and talk with consumers when you have their full attention. So, make use of it. Oreo’s 2013 viral tweet about the Super Bowl power outage is a perfect example. Your brand can quickly chime in on real-time happenings. Or, you can amplify the same message that’s already running on other platforms.
Facebook’s new Sports Stadium can show live updates of the game as well as comments from friends. (Image: Facebook)

All about Facebook’s new real-time additions

  • What: Facebook Sports Stadium displays all content related to the game in one place. Specifically, you’ll see friends’ comments, experts’ commentary, live scores and game info. The game unfolds with a live play-by-play, even allowing you to comment on and share individuals plays.
  • Why: Facebook declares itself “the world’s largest stadium” with over 650 million sports fans. Now, they want Facebook to be your go-to place to watch and talk about the game.
  • Where: Search for the game in your search bar on iPhones. Facebook Sports Stadium will roll out on other platforms in the next few weeks.
  • When: It’s live! Right now, Facebook Sports Stadium is broadcasting American football games.
  • Advantage for your brand: There aren’t too many ways for your brand to participate in Facebook Sports Stadium – yet. For now, your best bet is to run Facebook ads during big football games to get your message out to a captive audience. Maximize your momentum by creating football-centric content.

Article originally posted by on Emma Fitzpatrick on Exclusive.Mulitbriefs.com

5 Real Estate Trends that will Affect you in 2016

For more information about Real Estate trends in the Tri-State area we invite you to attend our Home Buying 101 Event this Tuesday 1.12 in Center City hosted by Philadelphia Real Estate Pro Steve Buzogany

Click Here to Register on the Guestlist

1. ‘Normal’ is coming.
Expect a healthy growth in home sales and prices – at a slower pace than in 2015. “This slowdown is not an indication of a problem-it’s just a return to normalcy,” writes Jonathan Smoke, realtor.com®’s chief economist. “We’ve lived through 15 years of truly abnormal trends, and after working off the devastating effects of the housing bust, we’re finally seeing signs of more normal conditions.” New construction and distressed sales are expected to return to more historical levels, and home prices are expected to follow at “more normal rates consistent with a more balanced market.”
2. Generational buying trends shape up.
Young adults’ presence on the housing market has been largely predicted for years, but 2016 may finally be the year they make a move in a larger way. Millennials represented nearly 2 billion sales in 2015 – one-third of home buyers. With luxurious properties like those available from William Pitt Realty catching eyes more than ever before, there’s a whole generation coming up with an appetite for opulent homes. They are expected to continue to be a major buying pool in 2016 with the majority of buyers between ages 25 and 34 expected to be first-time home buyers next year. But two other generations will also have a big presence in 2016: financially recovering GenXers and older baby boomers who are entering retirement, realtor.com® notes. “Since most of these people are already homeowners, they’ll play a double role, boosting the market as both sellers and buyers,” Smoke notes. “Gen Xers are in their prime earning years and thus able to relocate to better neighborhoods for their families. Older boomers are approaching (or already in) retirement and seeking to downsize and lock in a lower cost of living.”
3. New-home construction focuses more on affordability.
Builders have been faced with higher land costs, limited labor, and concerns about the demand of the entry-level market. As such, they have shifted to constructing more higher-priced homes, which has caused new-home prices to rise significantly faster than existing-home prices. In 2016, they likely will shift to more affordable product to cater to the entry-level buyers. “We are already seeing a decline in new-home prices for new contracts signed this fall,” notes Smoke. “In addition, credit access is improving enough to make the first-time buyer segment more attractive to builders.”
4. Higher mortgage rates.
Mortgage rates will likely be volatile in 2016. But the recent move by the Federal Reserve to guide interest rates higher should push mortgage rates higher in the new year than the historical lows they have been at for years. The 30-year fixed-rate mortgage will likely end 2016 about 60 basis points higher than today’s level. “That level of increase is manageable, as consumers will have multiple tactics to mitigate some of that increase,” Smoke says. “However, higher rates will drive monthly payments higher, and, along with that, debt-to-income ratios will also go higher.” The markets with the highest home prices will see the effects from the higher rates the most, this might force some homeowners to look for note investing companies to purchase the mortgage note from them if they are no longer able to afford the mortgage. If this increase in rates will effect you, you now may consider selling your house or even moving. Companies like Habitat Hunters, Inc, are a great group of realtors in Austin who can help you in the process, or they are plenty of agencies out there depending on where you’re located as this increasing rate will effect multiple communities and states.
5. Rents to go up even higher.
Rental costs are skyrocketing, and the costs are likely to only go up in the new year. More than 85 percent of the nation’s markets have rents that exceed 30 percent of the income of renting households. “Rents are accelerating at a more rapid pace than home prices, which are moderating,” Smoke says. “Because of this, it is more affordable to buy in more than three-quarters of the U.S. However, for the majority of renting households, buying is not a near-term option due to poor household credit scores, limited savings, and lack of documentable stable income of the kind necessary to qualify for a mortgage today.”
Originally posted by Jonathan Smoke is the chief economist of realtor.com

For more information about Real Estate trends in the Tri-State area we invite you to attend our Home Buying 101 Event this Tuesday 1.12 in Center City.

Click Here to Register on the Guestlist

Shots For Tots 2015 a Philadelphia Toy Drive

Shots for Tots is back for year number two!

Presented by Fireball Cinnamon Whisky and Dr. McGillicuddy’s
Bring a brand new unwrapped toy to any of the bars below before December 20th and they’ll hand over a FREE Hot Apple Pie Shot. All of the toys will be donated to the Toys for Tots program by the United States Marine Corp. Our goal for this program is the put a toy under every tree in time for Christmas. Please share this with all of your family and friends so we can make this a special holiday for all of the children in the Philadelphia area #Shotsfortots @Smalltalkphilly
Find the closest Shots for Tots Location to you:

* Limit one shot per customer
Shots for Tots Locations:
We’re adding new locations every day, so please keep checking back! 
Center City Philadelphia
Cavanaugh’s Rittenhouse – 1823 Sansom St Philadelphia, PA
Gran Caffe L’Aquila – 1716 Chestnut St, Philadelphia, PA 19103
Crow and the Pitcher – 267 South 19th Street, Philadelphia, PA
Center City West
Liberty Bar – 2204 Market St, Philadelphia, PA 19103
China Town
Small Talk Media Office (Just a Toy drop off location) – 211 North 13th Street,
Philadelphia, PA 19107
Fairmount
Urban Saloon – 2120 Fairmount Ave, Philadelphia, PA 19130
Northern Liberties
Crabby Cafe – 1050 N Hancock (In the Piazza at Schmidt’s)
Gunners Run – 1001 North 2nd Street, Philadelphia PA (In the Piazza at Schmidt’s)
Fishtown
Front Street Cafe -1253 N Front Street, Philadelphia, PA 19122
Loco Pez – 2401 East Norris Street, Philadelphia PA
Old City
Lucha Cartel – 207 Chestnut, Philadelphia, PA 19106
National Mechanics – 22 South 3rd St Philadelphia PA 19106
4 Fathers – 319 Market St Philadelphia, PA
South Philly
Cavs Headhouse – 421 S 2nd St Philadelphia, PA
Tiffin Bistro – 1100 Federal St, Philadelphia, PA 19147
Cheerleaders – 2740 South Front Street, Philadelphia, PA 19148
Temple University
Masters – 1535 N. Carlisle St Philadelphia, PA
Manayunk
JD McGillicuddys Manayunk – 111 Cotton St Philadelphia, PA
Roxborough
JD McGillicuddys Roxborough – 473 Leverington Ave Roxborough, PA
Linfield, PA (We’re Finally in the Burbs!)
Railroad Street Bar & Grill – 36 Railroad St, Linfield, PA 19468
Jersey
Mount Royal Bagel Company (Free Espresso Shot at this location) – 101 NJ-73, Marlton, NJ 08053
A note about what toys to bring:

  • Bicycles are a VERY high priority item. If you have one please contact me directly, Click Here
  • No toy weapons of any kind which includes nerf guns, bow and arrow, etc
  • No stuffed animals
  • No two part gifts such as video games without the system or cell phone accessories without the cell phone

For our friends that don’t drink, all of the bars listed above are also Toys for Tots drop off locations. Don’t Drink and Drive!
If you have a bar, restaurant or nightclub that would like to be a Shots for Tots location please contact us through the website.

The Toy Run “for the kids” kicks off the season for giving

One of our favorite charities to help throughout the year is Toys for Tots. The thought of a child opening a toy on Christmas morning when he / she didn’t think they were getting anything from Santa is truly heartwarming. As a member of Delaware Valley ABATE Small Talk Media takes a big role in marketing, securing press and covering the Toy Run each year. This year was one of the biggest turnouts in recent history stretching a line bikers from Spring Garden street to well past the Ben Franklin bridge. Thousands of Toy were donated while everyone enjoyed a great show by Live at the Fillmore at the Electric Factory. Be on the lookout for Shots for Tots, our next Toys for Tots event coming very soon..
Hit me up through our contact form if you have a charity event that you’d like us to cover,
Rob Wright
Here’s a few great pics from the 2015 Toy Run for the kids:
2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids 2015 Toy Run for the Kids

New Website: Cuisine 365

Business has been booming for our friends at Cuisine 365, but a lackluster website didn’t quite match their brand image. As the official catering company for the Philadelphia 76ers and just like the 6ers Cuisine had to step up their game to compete in this highly competitive market.
They came to Small Talk Media with a few ideas;

  • They needed the site to be image driven so they can show off their greatest asset… their amazing food!
  • The site had to look great on any mobile device
  • They wanted an events calendar that could be updated easily by a member of their staff
  • They wanted multiple navigation bars for their array of pages

After a month of work we came out with a site that had everything they wanted along with a few cool add ons like the “book an event” bar, news page and enhanced contact forms. We were also able to train their employee Monica on how to update the site using the wordpress CMS. She was a little overwhelmed but we recorded the whole session and sent her home with a custom Youtube video that she can review at her leisure.
We really enjoy working with people that care about their business and appreciate our hard work. Cuisine 365 has and will continue to be a great partner for years to come!
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Web Design Philadelphia
Web Design Philadelphia

Awesome Drinks Made with Tequila

1. THE VAMPIRA

Like a cross between a Bloody Maria and a Paloma, this slightly spicy cocktail is lightened with lemon juice and a splash of grapefruit soda, Cholula hot sauce makes it just a little hot, and Clamato adds complexity. Don’t worry, you won’t taste the clam juice. (Though this would be an excellent accompaniment to a spread of oysters, shrimp, and clams.)

-INGREDIENTS…

  • ice
  • pinch of salt
  • 1 1/2 ounces blanco tequila (100% agave)
  • 1 teaspoon Mexican hot sauce such as Cholula
  • 1 ounce Clamato
  • 1 ounce freshly squeezed lemon juice
  • Mexican Squirt or other grapefruit soda
  • lemon wheel or wedge to garnish

-DIRECTIONS…

Fill a 10-ounce glass with ice. Scatter salt on the ice, then pour in the tequila, hot sauce, Clamato, and lemon juice. Top up the glass with grapefruit soda and stir gently. Garnish with lemon and serve immediately.

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2. CINNAMON TARAMIND MARGARITA

This margarita is quite tart and refreshing, with the slightly earthy notes of tamarind and cinnamon coming through. Use a good 100% agave tequila, either blanco or reposado. The spice of the tequila echoes beautifully though this cocktail, and a little Cointreau adds a hint of orangey sweetness.
You can use tamarind concentrate, which comes as a thick liquid in a plastic jar. If you can only find tamarind blocks, don’t worry. Submerge an inch or so of the block in a few tablespoons of hot water for fifteen minutes. Mash to loosen, and discard any seeds or undissolved solids.

-INGREDIENTS…

  • For the rim:
  • 1 teaspoon sugar
  • 1 teaspoon kosher salt
  • 1/2 teaspoon cayenne
  • 1/2 teaspoon ground cinnamon
  • 2 tablespoons freshly squeezed lime juice
  • For the cocktail:
  • 3/4 ounce tamarind concentrate
  • 2 ounces blanco or reposado tequila (100% agave)
  • 1 1/4 ounce freshly squeezed lime juice
  • 1/2 ounce simple syrup
  • 1/2 ounce freshly squeezed lemon juice
  • 1/4 ounce Cointreau
  • ice
  • cinnamon stick to garnish, if desired

-DIRECTIONS…

Mix sugar, salt, cayenne, and cinnamon in a small bowl, then pour onto a saucer. Pour 2 tablespoons lime juice onto a second saucer. Turn serving glass (martini glass or old fashioned) in lime juice to coat the outer rim. Then spin glass in cayenne mixture, rotating slowly to coat.
Add tamarind concentrate, tequila, lime juice, simple syrup, lemon juice, and Cointreau to mixing glass. Fill with ice and shake well, about 30 seconds. Strain into serving glass. Garnish with cinnamon stick if desired.

3. PALOMA BRAVA

This sweet-and-sour spin on the classic Paloma. A generous dose of freshly squeezed orange and grapefruit juice brings this cocktail to life.

-INGREDIENTS…

  • Pinch of salt
  • 1 1/2 ounces reposado tequila, such as Don Julio
  • 3/4 ounce fresh lime juice, from 1 lime
  • 2 ounces fresh orange juice, from 1 small orange
  • 6 ounces fresh grapefruit juice, from 1 small pink grapefruit
  • 4 ounces grapefruit soda
  • Agave nectar to taste
  • Garnish: Lime wheel

-DIRECTIONS…

Fill a large glass mug with ice. Add salt, tequila, lime, orange, and grapefruit juice. Stir gently. Top off with grapefruit soda, add agave nectar to taste and garnish with lime wheel.

4. THE SANTA CLARA

This easy-to-make and easy-to-sip drink is basically a “silver Tequila Collins.” It’s crisp and light…Perfect for a hot day…A healthy sprig of mint adds aroma and you can decorate the glass with thinly cut lemon wheels if you want to get fancy.

-INGREDIENTS…

  • 2 ounces silver tequila
  • 1 ounce fresh lemon juice
  • 3/4 ounce simple syrup
  • 3 dashes grapefruit bitters
  • Sparkling water
  • Garnish: lemon wheel and mint sprig

-DIRECTIONS…

Fill Collins glass with ice. Add tequila, lemon juice, simple syrup, and bitters directly into the glass, top with sparkling water and stir gently. Garnish with lemon wheel and mint sprig.

5. SIESTA

This is a spin on the Hemingway Daiquiri. Tequila adds warmth to bitter Campari; it’s a luxurious cocktail that’s a bit like sipping candied grapefruit peel.

-INGREDIENTS…

  • ice
  • 2 ounces silver tequila (100% agave)
  • 1/2 ounce Campari
  • 1/2 ounce freshly squeezed lime juice
  • 1/2 ounce freshly squeezed grapefruit juice
  • 1/2 ounce simple syrup
  • garnish: grapefruit twist

-DIRECTIONS…

Fill a cocktail shaker with ice, then add tequila, Campari, lime juice, grapefruit juice, and simple syrup. Shake well and strain into a chilled coupe. Garnish with grapefruit twist.

CHEERS!

Toy Run for the Kids Nov 1st

We’re excited to be working with Delaware Valley ABATE for a 2nd year! We hope that all of our friends that ride can make it out for this amazing annual event that gives a lot of children in need a Merry Christmas.
The 35th Annual ABATE Toy Run For the Kids
November 1st, 2015
Meet at 9am at Cavanaugh’s Riverdeck
Parade starts at 12pm
Each participant is asked to bring a NEW TOY unwrapped
(NO stuffed animals, Toy Guns or 2 part gifts ie video games, cell phone cases, etc..).
RAIN OR SHINE ALL MOTORCYCLES WELCOME
As this TOY RUN took pride in 30 years of service to the patients of
The Children’s Hospital of Philadelphia next endeavors of service is to all the children in the Philadelphia area
All Toys will be collected by the United States Marine Corps.“Toys for Tots” helping all children in the Philadelphia Area
(The Ronald McDonald House, Fraternal Order of the Police, Safe House for Women,
Saint Bernard’s School, Martin Luther King, Saint Christopher Hospital for Children,
The Children’s Hospital of Philadelphia)
Parade ends at:
Electric Factory
421 N. 7th Street
Philadelphia, PA 19123
www.electricfactory.info
Music By:
Live At The Fillmore
The Definitive Tribute To The Original
Allman Brothers Band
Food and Drink Specials

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